Free Essays On Shakespeares Sonnet 118 :: Sonnet essays

Examination of Sonnet 118   Like as, to make our cravings increasingly sharp, With excited mixes we our sense of taste encourage; As to forestall our illnesses inconspicuous We nauseate to evade ailment when we cleanse: All things considered, being brimming with your ne'er cloying pleasantness, To unpleasant sauces did I outline my taking care of; Also, tired of government assistance, found a sort of meetness To be diseas'd ere that there was genuine needing.j Accordingly strategy in affection, to foresee The ills that were not, developed to deficiencies assur'd, What's more, brought to medication a stimulating state Which, rank of goodness, would by sick be cur'd: In any case, thus I learn, and discover the exercise valid, Medications harm him that so fell tired of you.     This is another poem that Hieatt found to impart certain similitudes to Spencer's _Ruines of Rome: In Sonnets 118 the pride of wellbeing 'rank in goodness' envisioning and along these lines precipitatin ailment mirrors, first, Ruines 10- - the 'rank seed' who pulverize themselves- - and, second, Ruines23- - the Roman individuals 'anxious of joy's swoon wants,' turning into the matter of their own fimes, 'as in a horrendous body net illness/Soon develops through silliness' pointlessness'. Having a potential hotspot for this poem, we will currently move to a summarizing of the work. 1-2: 'So as to make our hungers increasingly mindful (of taste), we persuade our sense of taste by ingesting invigorating dishes'; 3-4: 'So as to forestall unanticipated infection, we cleanse ourselves [Ingram/jRedpath note, The good old cleanses were amazing, and could for sure cause individuals to feel incredibly ill], to make that ailment fake, yet become debilitated thusly'; 5-6: 'As this may be, I allotted my eating regimen to obnoxious dishes [base company] from being (so) loaded with your significant pleasantness'; 7-8: 'And, reveled in joy, I found a [requisite] jusxtaposition of getting unhealthy (from the cleansing) since I needed, 1) the ailment, or 2) your affection [or both]'; 9-10: 'Accordingly, it is a tricky [almost excessively sly] technique in adoration, to envision the transgressors that are not generally thought of, which develop into attested shortcomings'; 11-12: 'And make a stimulating state of me accessible to medication which, net [almost with a feeling of glutton] with goodness, would be restored by the evildoers:' 13-14: 'Yet from this I learn, and discover the exercise [moral] valid, that the medications that harmed him [identity obscure; perhaps in general] are similar ones that made me fall (love) wiped out for you'.

The bible and Quran common teaching about voilence and faith Essay

The holy book and Quran normal instructing about voilence and confidence - Essay Example From Arabia and Persia: The World of Islam and the Near East: The Spread of Christianity written in the Bedford Anthology of World Literature, it discusses the historical backdrop of how Islam, the most youthful religion, and Christianity, was built up and framed. In the deserts of Arabian Peninsula during the seventh century, a prophet named Muhammad, at 30 years old while he was in a cavern, accepted to have gotten a calling from Allah, the Islamic name of God, and that he was the remainder of the prophets. From that point on, he started to lecture and offer Allah’s disclosures introduced to Muhammad to the remainder of the world. The disclosures, said to be simply the exact expressions of Allah is safeguarded in its content called the Qur’an. Muslims practice the lessons in it, including the Five Pillars, for example, fasting and offerings giving, and different practices, for example, Jihad, otherwise called battle. Christianity, then again, was made around 30 A.D. E very one of its lessons and the practices done by Christians depend on Jesus Christ’s life and lessons. In the Rise of Christianity, it clarifies and retells the spread of Christianity, beginning from the Roman Empire. Jesus’ lessons are completely introduced in the various writings and sacred texts essentially the Hebrew Bible, which discusses Jesus’ birth, his life including his demise and revival. Its fundamental instructing is that Jesus Christ, who is the Messiah, passed on for the world’s sins and in the event that anyone acknowledges Him as their Lord and individual Savior, they will have the option to go to paradise and be with God. Christians work on venerating and applauding the Lord, asking and fasting, and sanctification. Despite the fact that they are two absolutely and totally various religions, Christianity and Islam are thought of and respected to be the nearest between every other religion as far as their confidence, convictions just as a portion of their qualities, sharing a few similitudes and resemblance. The primary likeness that the two religions share is the monotheistic faith in a similar God. In Islam, this is appeared through a few sections in Islam’s most holy book, the Qur’an. In one of the refrains composed, especially in Qur’an 3:64, it says â€Å"Say, ‘O adherents of the sacred writing, let us go to a legitimate understanding among us and you: that we will not love with the exception of GOD; that we never set up any icons other than Him, nor set up any people as masters close to GOD.’ If they dismiss, say, ‘Bear witness that we are submitters.† And in the Holy Bible, it says in the book of first Corinthians in the New Testament, â€Å"yet for us there is nevertheless one God, the Father, from whom all things came and for whom we live; and there is nevertheless one Lord, Jesus Christ, through whom all things came and through whom we live.† The Qurâ⠂¬â„¢an and the Bible additionally have faith in the presence and nearness of holy messengers who are the errand people of God, perpetually extolling Him. Both blessed books additionally recount similar prophets, for example, Adam, the primary human on Earth, Noah, Abraham whom is exceptionally offered significance to in Islam and is accepted to be one of, if not the most significant prophet and envoy of Allah who has followed the entirety of the Lord’s precepts and who has defeated all the preliminaries that God has given, Moses and Jesus, yet in Christianity, Jesus is the Son of God, not only a prophet in which Islam accepts. The Day of Resurrection and Judgment and the conviction that it is foreordained by God however obscure to any other person in paradise and on Earth is likewise a typical and a common conviction written in the two writings.

Finding a job at the National Institutes of Health

Finding a job at the National Institutes of Health Nick asked: I was wondering how you got your job at the NIH National Human Genome Research Institute? Thanks a lot for your help. This is an interesting question, one that took me about four years to figure out how to answer. As part of my high schools curriculum, we were required to complete a Senior Research Project and I thought it would be neat to do my research at the NIH. So, I dug around the NIH website (http://www.nih.gov/) and came across the Research and Training Opportunities page (http://www.training.nih.gov/student/) with links to student programs. After sending in the Summer Internship Program (SIP) application (which includes 2 recommendations, an essay, a resume, a cover letter, and a grade report), I waited and waited and waited until March when I received an e-mail saying that I was not able to be placed in a laboratory. I thought it was just because of my lack of experience, so I repeated the same process for the next two years. Finally, I found out that the SIP application just goes into a giant database where NIH scientists can search through different fields and find students that meet their criteria. But, the chances of them randomly coming across your information are so low! What you have to do is browse the NIH website or talk to friends and neighbors to find the name of specific scientists whose research youre interested in. E-mail them directly and maybe attach a resume. Id recommend e-mailing a LOT of researchers and starting the application process very early (January or February) for best results. And be persistent! Emphasize your strengths, educational background, and desire to learn. Once you are in MIT, you can use the Institute Career Assistance Network (ICAN) https://alum.mit.edu/cs/ican/index.html) to get advice and find alums at virtually every company or organization you could possibly want to work for. The database has the contact information of more than 2,900 MIT alums who just want to help current students find a job and figure out what they want to do in life. I also used the amazing Alumni Directory (https://alum.mit.edu/as/index.html) to get in contact with several NIH scientists that went to MIT at some point in their lives. I cant say enough good things about the directory; you can search by geographic location, company, graduation date, course, degree, student activity, sports, living group anything! By using the directory, I spoke to one doctor who gave me a lot of great information and advice about clinical research, and I found the names of other researchers who ultimately offered me jobs. In fact, I found my current job using the directory. So , dont let this amazing resource go to waste! Ooh, fun fact of the day, NIH is doing radio podcasts now: http://www.nih.gov/news/radio/nihpodcast.htm I had a pretty interesting past couple of days, which I promise to write about soon!

The Great Gatsby By F. Scott Fitzgerald - 1577 Words

The settings of masterfully composed novels often gives the audience insights of the novels characters and the novels themes such as the novel written by F. Scott Fitzgerald, The Great Gatsby. In this novel, the character and the narrator Nick Carraway describes the mystery and puzzles of his past neighbor, and also the main character, Jay Gatsby. Gatsby is a multimillion tycoon who is madly in love with Daisy Buchanan, an amazing, upper-class woman with whom he had been together with, years prior. She is now married to a man named Tom Buchanan. Gatsby dedicates his whole life to picking up money and status to satisfy her, yet his accomplishments and obsessive admiration for Daisy in the future leads to his own terrible death. In The Great†¦show more content†¦The area and structural planning of East Egg straightforwardly mirror the identities of the people who live there. East Egg’s attractive, distinguished inhabitants show perfect behavior and social elegance; be t hat as it may, East Eggers are coldhearted, wicked individuals. Nick Carraway is sick and tired with them and their lifestyle, stating, They were inconsiderate†¦ crushed things up†¦ then withdrew to their cash (Fitzgerald 187-188). The East Egg partiers show stuck-up criticism through their conduct at Gatsby’s parties, where the air is bursting at the ridges with gibber and giggling, and easygoing insinuation and appearances disregarded on the spot, and eager gatherings between ladies who never knew each other or each other’s names (44). The immense houses in East Egg are the exemplification of social class barriers and superiority also. Both the residents of the East Egg and the mansions think exclusively about how they look and have no resistance for individuals from another class. All the mansions are great and extravagant, including the Buchanan’s house. The house is impeccable and white, replicating Daisy Buchanan’s closet all through the novel. Fitzgerald mirrors his fortunate characters’ distinctiveness through his representation of the East Egg. New York City offers a significant number of East Egg’s attributes. The people of both places display immorality and little devotion to ethicalness. Since the people of The Great Gatsby By F. Scott Fitzgerald - 1577 Words The title of the novel, The Great Gatsby, written by F. Scott Fitzgerald, automatically tricks the readers into believing that Gatsby, since Fitzgerald placed the adjective â€Å"great† preceding his name, is seen as this wonderful, innocent man. Throughout the novel, the readers are provided with evidence that contradicts this first impression that Gatsby is â€Å"Great.† The beginning of the novel shows Gatsby’s â€Å"mysterious† side when the narrator, Nick Carraway, first meets Gatsby. Gatsby was standing out on his dock and a green light was seen in the vast distance. The green light could represent the end of the dock, but its symbolism is unknown. In this moment, Gatsby can be labeled as an observer, attempting to take everything in. Fitzgerald even says himself While Gatsby is a mystery for those who attend his parties, he is even more, as Nick Carraway notes, an elusive rhythm, a fragment of lost words which foreshadows the complexity of Gatsby s character (Fitzgerald 87). Fitzgerald says if personality is an unbroken series of successful gestures, then there was something gorgeous about him, some heightened sensitivity to the promises of life, as if he were related to one of those intricate machines that register earthquakes ten thousand miles away (Fitzgerald 2). In a way, the â€Å"intricate machine† represents Gats by’s complex personality and describes in further detail the mysterious factor he gives off. The social ranking of â€Å"New Money† versus â€Å"Old Money† is alsoShow MoreRelatedThe Great Gatsby by F. Scott Fitzgerald1393 Words   |  6 PagesF. Scott Fitzgerald was the model of the American image in the nineteen twenties. He had wealth, fame, a beautiful wife, and an adorable daughter; all seemed perfect. Beneath the gilded faà §ade, however, was an author who struggled with domestic and physical difficulties that plagued his personal life and career throughout its short span. This author helped to launch the theme that is so prevalent in his work; the human instinct to yearn for more, into the forefront of American literature, where itRead MoreThe Great Gatsby By F. Scott Fitzgerald1343 Words   |  6 PagesHonors English 10 Shugart 18 Decemeber 2014 The Great Gatsby F. Scott Fitzgerald s 1925 novel The Great Gatsby is a tragic love story, a mystery, and a social commentary on American life. The Great Gatsby is about the lives of four wealthy characters observed by the narrator, Nick Carroway. Throughout the novel a mysterious man named Jay Gatsby throws immaculate parties every Saturday night in hope to impress his lost lover, Daisy Buchanan. Gatsby lives in a mansion on West Egg across from DaisyRead MoreThe Great Gatsby By F. Scott Fitzgerald1155 Words   |  5 PagesThe Great Gatsby The Jazz Age was an era where everything and anything seemed possible. It started with the beginning of a new age with America coming out of World War I as the most powerful nation in the world (Novel reflections on, 2007). As a result, the nation soon faced a culture-shock of material prosperity during the 1920’s. Also known as the â€Å"roaring twenties†, it was a time where life consisted of prodigality and extravagant parties. Writing based on his personal experiences, author F. ScottRead MoreThe Great Gatsby By F. Scott Fitzgerald1166 Words   |  5 Pagesin the Haze F. Scott Fitzgerald lived in a time that was characterized by an unbelievable lack of substance. After the tragedy and horrors of WWI, people were focused on anything that they could that would distract from the emptiness that had swallowed them. Tangible greed tied with extreme materialism left many, by the end of this time period, disenchanted. The usage of the literary theories of both Biographical and Historical lenses provide a unique interpretation of the Great Gatsby centered aroundRead MoreThe Great Gatsby by F. Scott Fitzgerald845 Words   |  3 PagesIn F. Scott Fitzgerald’s novel, The Great Gatsby, colors represent a variety of symbols that relate back to the American Dream. The dream of being pure, innocent and perfect is frequently associated with the reality of corruption, violence, and affairs. Gatsby’s desire for achieving the American Dream is sought for through corruption (Schneider). The American Dream in the 1920s was perceived as a desire of w ealth and social standings. Social class is represented through the East Egg, the WestRead MoreThe Great Gatsby By F. Scott Fitzgerald Essay970 Words   |  4 Pagesrespecting and valuing Fitzgerald work in the twenty-first century? Fitzgerald had a hard time to profiting from his writing, but he was not successful after his first novel. There are three major point of this essay are: the background history of Fitzgerald life, the comparisons between Fitzgerald and the Gatsby from his number one book in America The Great Gatsby, and the Fitzgerald got influences of behind the writing and being a writer. From childhood to adulthood, Fitzgerald faced many good andRead MoreThe Great Gatsby By F. Scott Fitzgerald2099 Words   |  9 Pagesauthor to mirror his life in his book. In his previous novels F. Scott Fitzgerald drew from his life experiences. He said that his next novel, The Great Gatsby, would be different. He said, â€Å"In my new novel I’m thrown directly on purely creative work† (F. Scott Fitzgerald). He did not realize or did not want it to appear that he was taking his own story and intertwining it within his new novel. In The Great Gatsby, by F. Scott Fitzgerald, he imitates his lifestyle through the Buchanan family to demonstrateRead MoreThe Great Gatsby By F. Scott Fitzgerald1607 Words   |  7 Pages The Great Gatsby is an American novel written in 1925 by F. Scott Fitzgerald. One of the themes of the book is the American Dream. The American Dream is an idea in which Americans believe through hard work they can achieve success and prosperity in the free world. In F. Scott Fitzgerald s novel, The Great Gatsby, the American Dream leads to popularity, extreme jealousy and false happiness. Jay Gatsby’s recent fortune and wealthiness helped him earn a high social position and become one of the mostRead MoreThe Great Gatsby By F. Scott Fitzgerald1592 Words   |  7 PagesMcGowan English 11A, Period 4 9 January 2014 The Great Gatsby Individuals who approach life with an optimistic mindset generally have their goals established as their main priority. Driven by ambition, they are determined to fulfill their desires; without reluctance. These strong-minded individuals refuse to be influenced by negative reinforcements, and rely on hope in order to achieve their dreams. As a man of persistence, the wealthy Jay Gatsby continuously strives to reclaim the love of hisRead MoreThe Great Gatsby By F. Scott Fitzgerald1646 Words   |  7 PagesThe 1920s witnessed the death of the American Dream, a message immortalized in F. Scott Fitzgerald’s The Great Gatsby. Initially, the American Dream represented the outcome of American ideals, that everyone has the freedom and opportunity to achieve their dreams provided they perform honest hard work. During the 1920s, the United States experienced massive economic prosperity making the American Dream seem alive and strong. However, in Fitzgerald’s eyes, the new Am erican culture build around that

Sociology 210 Study Guide - 1129 Words

Chapter One: The Sociological Perspective I. The Sociological Perspective. A. Sociology is the systematic study of human society. B. The sociological perspective (Berger, 1963) helps us to see general social patterns in the behavior of particular individuals (the general in the particular). C. It also encourages us to realize that society guides our thoughts and deeds — to see the strange in the familiar (Berger, 1963). D. Sociology also encourages us to see personal choice in social context. 1. For example, Emile Durkheim’s (1858-1917) research showed that the suicide rate was strongly influenced by the extent to which people were socially integrated with others. 2. WINDOW ON THE WORLD—Global Map 1–1 (p. 4): Women’s†¦show more content†¦V. Sociological Theory. A. A theory is a statement of how and why specific facts are related. The goal of sociological theory is to explain social behavior in the real world. B. Theories are based on theoretical approaches, basic images of society that guide thinking and research. Sociologists ask two basic questions: â€Å"What issues should we study?† and â€Å"How should we connect the facts?† There are three major sociological paradigms: 1. The structural-functional approach is a framework for building theory that sees society as a complex system whose parts work together to promote solidarity and stability. a. It asserts that our lives are guided by social structures (relatively stable patterns of social behavior). b. Each social structure has social functions, or consequences, for the operation of society as a whole. c. Key figures in the development of this approach include Auguste Comte, Emile Durkheim, Herbert Spencer, and Talcott Parsons. d. Robert Merton (1910-2003) introduced three concepts related to social function: 1) manifest functions, the recognized and intended consequences of any social pattern 2) latent functions, largely unrecognized and unintended con-sequences 3) social dysfunctions, undesirable consequences of a social pattern for the operation of society e. Critical review: The influence of this approach has declined in recent decades. 2. The social-conflict approach, or Marxist Theory, is a framework for buildingShow MoreRelatedWhy Do Such Divisions Exist Within The Labour Market? Essay1129 Words   |  5 Pagescauses of labour market insecurity and inequality, analyzing the effects on social groups, and determining how government and employer policies can aid in reducing work-related insecurity and inequality. Insecurity versus Inequality In the Sociology 321 Study Guide, Ursule Critoph defines labour market insecurity as â€Å"the lack of dependable income and work and to the presence of dangerous and difficult working conditions,† and labour market inequality as â€Å"the different statuses, experiences, and outcomesRead MoreDistinguish Between Crime as a Social and a Sociological Problem, to What Extent Should Sociologists Attempt to Combat â€Å"the Social Problem of Crime†1943 Words   |  8 Pageslaws. Laws are formal sanctions. Durkheim who was probably one of the founding fathers of sociology saw crime and deviance as social facts. (Giddens 2001 pg. 207). They are essential and necessary to a society’s progression. The problem with this is that traditional norms become undermined and if you don’t replace them, Anomie exists. Durkheim believed Anomie exists when there are no clear standards to guide behaviour, social values and norms become weakened. If they are not replaced with n ew onesRead MoreThe Research Article Selected For This Critical Deconstruction1242 Words   |  5 Pagesis a well respected journal with a history dating back to 1977. While the journal is not highly ranked according to the SCImago Journal Rank Indicator, with a H Index of 47 and occupying the first quartile in the fields of Environmental Science, Sociology and Political Science, and Tourism, Leisure and Hospitality Management, the journal has respectable metrics further validating the selection of the article for this deconstruction. The central research problem of the article relates to the lackRead MoreEducational Philosophy: Metaphysics, Epistemology, Axiology, and Logic1746 Words   |  7 Pages(Dewey 1938/1997). Dewey axiology and epistemology emphasized that each individual required different experiences from education, and the only real meaning they would derive from these was the contribution they made to society. 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Preface Teenage Pregnancy Free Essays

a. Preface Teenage pregnancy is the period where children between ages of 13-20 become pregnant. Teenage pregnancy is not really a quite higher in our baranggay compare o other places. We will write a custom essay sample on Preface Teenage Pregnancy or any similar topic only for you Order Now As a result teenage pregnancy has become an issue as it has been defined as a family problem rather than anything else. Teen mother have lower chance of completing their high school or college, especially if they have their first child before 18. They are not able to complete their basic education. Although they have sill few basic skill such as computer literacy, health implication to heir selves and to their baby is not enough above all it is the reason why they are dropping out from schools. Acknowledgment His research would not have been possible without the help of several individuals who extend their assistance in the preparation of this study. I express my gratitude to Dra. Jenny C. Possecion – Obygyne Criselda Almeron- health worker Incarnacion S. De Celis- for her vital encouragement and support The teenage mothers who is willing to share their experiences Kgwd. Arnold Rosales for the help and inspiration he extended Brgy. Pasandalan Health workers Staff Most especially to my family, friends and to God who made all things possible. Risk of Teenage Pregnancy Summary The effect of teenage pregnancy has often been raised. At what age should a woman to be pregnant? Some argue that it does not matter what age a person is as long as he or she is mature. While other says that maturity comes with age. And a teenager is never equipped for responsibilityin comes with bearing a child. There are several health risk that cn affect our young people today. Specially for those young women who choose to carry a child. Raising a child involves a lot of patience and sacrifices that a teen does not have. Teen mothers starts smooking, dringking,during pregnancy because of stress and depressions, as a result there can be effects in their bodies. Because they are still young they still have immature body and mind. They can suffer health problems and it includes the baby. Body of the report Introduction Teen pregnancy is a problem in today’s society. Young or teen mothers really don’t know their options. Many teens today are not aware of the dangers in unprotected sex. They bring another life in this world without a proper care. We all know that teenage pregnancy can be reasons of poor educational achievement, poverty and a lot of health risk. Background/history Teenage pregnancy is a pregnancy on a female under 20 years old. A pregnancy can take place as early as two weeks before the first menstrual period. Which signals the possibility of fertility. One of the main reasons why the youth are clueless about sexual intercourse and consequences are the fact that the youth are misinformed about sexual intercourse. Teens nowadays are exposed to sex movies, internet, TV and other media forms which are not presented during earlier times. The problem now that arises is that the â€Å"barkada† has a lot of influence than the parents do. Teenagers who have friends who engaged in sexual intercourse are more likely to engage in it compare to those who do not mingle much with their friends. Purpose statement This study is conducted in random puroks of brgy. Pasandalan, Lebak Sultan Kudarat The purpose of conducing a research about teenage pregnancy is to know what are the reasons why they get pregnant. I want to know anything from how hard it was, how their boyfriend/parents took it. And the effects for being a young mother. Determine how many teenage girls are able to complete school. Scope and limitation The study focuses on teenage pregnancy and some of its effects. This study is limited only to give information about having sex before marriage and its all consequences. Like the disadvantages to the students This study is important since teenagers will have a background knowledge of the said study they will also think twice if they want to do it or not. Teenage pregnancy has some advantages and disadvantages. Some of this are, * They have to stop going to school since they are pregnant. * They are also forced not to go out to much because they have to take care of their child. * They also need to find a job to pay for all expenses of their child. * And of course they are going to face all the consequences for having a child. If there are disadvantages there are also advantages. Some of I are they will experience having a family. And they get to experience pleasure at an early age and experience being a paren. Teen pregnancy health risk Pregnant teens and their unborn babies have risks. * Lack of parental care Teenage who are pregnant specially if they don’t have support from their parents are at risk. Prenatal care screens for medical problems in both mother and baby. * Low-birth weight baby Teens are higher risk of having a low-birth weight babies. Premature babies are more likely has less weight. Feeling alone Especially for teens who think they can’t tell their parents they’re pregnant, feeling scared and alone can be a real problem. Without the support of family, pregnant teens are less likely to eat well or get plenty of rest. * Children born with a young mom Baby that is born to teenage mothers are less likely to receive proper nutrition, health care and as a result they are ri sk for lower academic achievement. * Children born to teenage mothers are at risk for abuse * Girls born to teenage mothers are more likely to become teenage mothers themselves. How to cite Preface Teenage Pregnancy, Essay examples

The Pros and Cons about Outsourcing free essay sample

Diversity is crucial and inevitable for any service organisations to create opportunities for more innovative ideas. Diversity involves individuals from different ethnic background, culture, age, gender, status and personality characteristics to communicate and share values. To promote and implement diversity, managers should have an effective recruitment strategy. Although diversity creates opportunities, it can create contemporary issues. The issues on diversity are rather complex. This is due to the changing nature of social trends organisations need to adapt. For example, there has been an increase of women entering in the workforce by 40 per cent since August 1961 [ABS, 2013. ] and an increase of employment in part-time and casuals since 1979. The percentage of full-time employees fell from 42 per cent to 39 per cent, while part-time increased from 25 per cent to 36 per cent [Lawson, 2007. ]. There are other several trends which influence the nature of diversity in the service industry. These include the recognition of Australia characteristics as more of a multicultural country. We will write a custom essay sample on The Pros and Cons about Outsourcing or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The country is also known as an aging population and is skewed towards white-collar services. An increase of technology development creates more of a diverse country through networking. This suggests that social attitudes, cultural trends and values can often change. For example, Qantas had the difficulty of maintaining the company’s consistency in terms of performance due to the changing nature of diversity. Work-life balanced positions are more in demand. Thus Qantas has responded in employing more casual and part-time employees. This change has driven Qantas to reduce costs and improved its international competitiveness. There has also been an increase in participation of women in the workforce. Qantas has the total 42 per cent of women in which only 23 per cent of women occupy senior roles [Broadbridge, D. (2013: 68)]. Thus Qantas had implemented family practices to maintain women within the airline. This reinforces that, there is a need of ongoing diversity management to gain a productive diversity. Hence organisations are able to gain a sustainable competitive advantage. Managing diversity is defined as â€Å"the challenge of meeting the needs of a culturally diverse workforce and of sensitizing workers and managers to differences associated with gender, race, age and nationality in attempt to maximise the potential productivity of all employees† [Ellis and Sonnenfield (1994: 82)]. Tesco, a UK customer focused retailer has identified the essential of diversity management. To reach its maximum potential goals, Tesco has established a clear mission statement – â€Å"we make what matters better, together† [Tesco PLC, 2013]. The retailer’s mission statement promotes productive diversity. Tesco has recognised the importance of inclusion to ensure high employee satisfaction. The strong communication between managers and employees encourages each employee to maximise their own potential productivity against the organisation values and its benchmark. The industry further provides flexibility to all employees where â€Å"everyone is welcome† to motivate employees to become further productive. Therefore as a result, Tesco has gained significant benefits. These benefits include an increase of diverse knowledge and skills towards customer services, innovative opportunities, positive reputation of the organisation and an increase of service productivity. Thus it reinforces the importance of effective diversity management to gain a sustainable competitive advantage. A financial company, Westpac has also incorporated diversity management strategies to ensure the company achieve its vision – â€Å"To be one of the world’s great companies, helping our customers, communities and people to prosper and grow† [Westpac Group Ltd, 2013.]. Westpac has established The Westpac Group Diversity Council and diversity policy to ensure their objectives have been achieved. The policy outlines that managers should have continuous review and discussions in addressing with any emerging diversity-related organisational issues. This provides the organisation a constant strategic and effective diversity management evaluation. It also outlines engagement strategies such as effective communication to increase its productive diversity. Hence ensures the company reaches its vision. Westpac Ltd, 2013, has clearly identified within its industry that, 43% of employees (36% men and 48% women) work flexibly, over 12% employees have disability, 61% employees are women are and 32% of employees were born outside of Australia and New Zealand. These statistics suggests Westpac have provided an inclusion of all recruited employees to promote a diverse service culture. As result, Westpac has gained positive response in managing diversity. The finance company has received recognition as one of the world’s most ethical companies [Ethisphere Institute, 2013.]; top ten employer for LGBTI (Lesbian Gay Bisexual Transgender and Intersex) inclusion [Australian Workplace Equality Index Awards, 2013. ]; won the Gender Equity in workforce [AHRI Diversity awards, 2013. ]; won the Employer of Choice for Women Award [Workplace Gender Equality Agency, 2013. ] and has been ranked 10th in the Global 100 list of the world’s sustainable corporations. Therefore it emphasises the need of diversity management in service industry to maintain a sustainable competitive advantage. Diversity can provide organisations great benefits, but it is also the cause of contemporary issues and conflicts when organisations need employees to think in the same direction. For example, according to Sunday Morning Herald, in 2002, TPG had a discrimination-related issue – a Muslim employee had asked the organisation to have a five minute break for his prayer was rejected. The issue was brought to the Australian Industrial Relations Commission. As a result, TPG had failed to recognise its need of incorporating diversity with its culture values. Thus there was a need in changing its work ethnic values. Conflict can arise due to the differences of stakeholder’s values and miscommunication. Hence it is difficult to measure fairness and equality between the different cultures and social and ethical values. For example social etiquette is vital in a diverse service industry. The term â€Å"respect† can be interpreted in different perspectives. This is due to language barriers and different cultural aspects. It is also difficult to recruit a diverse workforce that is able to parallel with the organisational culture values. For example, most recruitment is based on skills, personal traits, experience and qualifications that are fitted to the organisation’s value. Conflicts are also inevitable, thus, managers should implement conflict resolution strategies to decrease the amount of conflicts. Conflict resolutions include identifying the issue, negotiating, mediating, grievance procedures and involvement of courts and tribunals. Thus, these strategies are a vital tool for service industries to promote productive diversity. Identifying the issue is the first step when a conflict arises. Managers who recognises the cause of the conflict are able to prevent further complex disputes. To avoid misunderstandings, managers should use active listening skills. This includes mirroring, paraphrasing, summarising, clarifying questions and providing the speaker motivational response. Negotiating is a bargaining process between two or more parties seeking to discover a common ground and reach an agreement to settle a matter of mutual concern or resolve a conflict [Chapman, S. 2011. ]. Mediation is the process of using a third party to settle a dispute [Samson, D.  and Draft, R. 2012. ]. Both solutions provide an ongoing communication between stakeholders to reach a â€Å"win-win† situation. Grievance procedures are used in certain conflict situations which must be handled in procedure. This method provides clear instructions on resolving a dispute. Courts and tribunals are a third individual mechanism that enforces a solution based on the conflict circumstance. Although it is used effectively to end a dispute, it could be argued that, this mechanism would be the causes of organisations to have further internal disputes. This is due to the negative publicity. In 2011, Qantas had a dispute in terms of different values between CEO and the union and employees. It could also be argued, that this conflict is due to poor management. The issue was based on providing employees a sense of job security, due to the â€Å"cultural shift† of outsourcing parts of its operation to Asia. The lack of flexibility and ineffective communication due to the top-down management hierarchy were also the causes of conflict. As result, the dispute had become internationally known and major costs were involved. Qantas human resource managers should have clearly communicated its vision to provide a sense of employee’s job security. Integrating diversity in the workplace is not only to create opportunities but it is to abide legal ethics. The legislation enforced in Australia to ensure equality employment is Equal Employment Opportunity Act 1987 (Cth). The Equal Employment Opportunity (EEO) outlines that all employees have equal access to the opportunities that are available, including promotion possibilities, overtime availability and leave entitlements [Chapman, S. 2011]. Thus, it could be argued, that, the legislation promotes diversity. Organisations which fail to abide the legal systems would be subjected to hefty fines and gain a negative industry reputation. For example, in 2003, the phone company, TPG had discriminated a female pregnant employee under the EEO. The company did not offer a suitable part-time position after her maternity leave. As a result of this issue, TPG had to cover $75,000 of damage [Sunday Morning Herald, 2003. ]. This suggests poor productive diversity. It is recommended, that TPG should evaluate its diversity management and its culture values. This case study also suggests the need to reform the legislation where women with pregnancy are included to avoid further conflicts. Thus, the Equal Employment Opportunity Amendment Act 2012 (Cth) legislation further reinforced and depicts issues on conflicts based upon discrimination, harassment and racism. Westpac and Qantas have obligated to promote EEO within the workforce. Westpac has effectively promoted EEO and its values to employees. The establishment of the diversity council group had lead Westpac to manage its diversity effectively. Through continuous evaluation, Westpac has created high staff morale. Thus the company is able to maintain its low staff turnover and absenteeism. Qantas has established a Diversity Statement to ensure the airline industry is obligated to the EEO. The EEO provides Qantas to promote diversity through leadership, talent and development programs, flexible work arrangements and recruitment and selection processes [Qantas Airways Ltd, 2013. ]. This management approach supports Qantas objectives, delivers competitive advantage and benefits to customers. In conclusion service industries that effectively implement diversity management allows organisations to achieve its maximum potential goal. Hence it is an essential strategy for managers maintain a sustainable competitive advantage through productive diversity. It is also an opportunity for organisations to embrace diversity to become more innovative. Although productive diversity allows positive recognition response like Westpac, it can also be the cause of contemporary issues. Unable to identify contemporary issues will lead to conflicts. Conflicts are inevitable. Therefore, there is a need for conflict resolution mechanism to maintain ethical practices in the workforce. Further disputes can create a disadvantage. For example, Qantas should have positive reinforcement if there is a need for change of work practices. The lack of job security has lead unions and employees to go on strike. As result, major financial costs were involved and negative publicity. The establishment of the Equal Employment Opportunity Act 1987 (Cth) is enforced for all organisations to abide. The legislation ensures equity and fair ethical practices in the workforce. Failure to abide the legislation results in disadvantage outcomes. This could include negative publicity, increase of costs and decrease staff morale which leads to high staff turnover and low productive diversity. Overall the importance of incorporating diversity management, conflict resolution and equal employment opportunity determines the effectiveness in achieving organisations objectives. It is strongly recommended that, service industries should continuously evaluate its effectiveness of diversity management and conflict resolution to ensure an increase of productive diversity.

Case Analysis Chevrolet Europe

Case Analysis Chevrolet Europe Problem Statement The manager for brand strategy of GM addressed the Project Midas team in early 2004. The marketing team of the Project Midas had to provide â€Å"a positioning statement for the Chevrolet brand in Europe† (Kerin Peterson 644). The Project Midas had to provide the statement, but the product line of the GM Daewoo, model characteristics, prices, distribution coverage and dealers’ sales practices were to remain the same.Advertising We will write a custom case study sample on Case Analysis: Chevrolet Europe specifically for you for only $16.05 $11/page Learn More Additionally, the Project Midas team had to achieve a goal of one percent market share for the brand in the European market (Kerin Peterson 634). However, the primary objective of the Project Midas team was to make European car buyers acquainted with the Chevrolet brand. Admittedly, the marketing team had to make the brand popular (or at least known) to achieve other goa ls provided. Short Summary of the Facts Basically, the Project Midas had to make the Chevrolet brand known to Europeans as the brand was â€Å"virtually unknown† to European customers in 2004 (Kerin Peterson 649). According to research less than one percent of European customers knew the Chevrolet brand and its bowtie logo. On the other hand, Daewoo cars were quite popular in many European countries. This could be a very good foundation for the development of the appropriate strategy. Analysis of the Facts Unknown to the European car buyers In the first places, it is important to consider the fact that the Chevrolet brand was quite unknown to the European car buyers. As has been mentioned above, less than 1% of the European customers knew anything about Chevrolet. Therefore, it could be possible to create a positioning statement from scratch, i.e. the marketing team could develop a brand-new strategy to introduce the brand. On the other hand, some people could have some misc onceptions concerning the car. For instance, Europeans could think the car was not for them â€Å"due to preconceptions of American cars as gas-guzzling yank tanks† (Kerin Peterson 649). Therefore, while creating a positioning statement, it was essential to take into account this fact as well. Thus, The Project Midas marketing team did not have to adapt certain strategy to the existing portfolio of the brand (as the brand was almost unknown), but they had to debunk existing misconceptions. Positive image of the Daewoo brand Secondly, while constructing a positioning statement, the Project Midas team could exploit popularity of certain Daewoo cars. For instance, Daewoo Matiz was particularly popular in such countries as Poland, Chech Republic, Portugal and Italy. More so, according to Kerin Peterson it became the winner at â€Å"The World’s Most Beautiful Automobile of 1998† (in the segment of the small car) (644). According to research held in 2003 owners of t he Matiz (or potential buyers of this car) valued such qualities as reliability and fair price (Kerin Peterson 646). It was also found that the owners of these cars were loyal to the brand. Other preferences expressed by the European buyers of the Matiz were as follows: â€Å"peace of mind†, practicality of the car, applicability for urban settings, style and â€Å"friendly dealership personnel† (Kerin Peterson 648).Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Customer Profile Finally, it is also important to consider the customers’ profile. The European car owners can be divided into three major groups: the â€Å"Social Climber Segment† (upper middle class and middle class) represents 9% of cars owners, the â€Å"Conventional Modern/Progressive Modern Mainstream Segment† (younger middle class, above-average income) represents 18% of c ars owners, the â€Å"Counter Culture Segment† (lower class, middle class) represents 8% of cars owners (Kerin Peterson 640). Admittedly, it is quite difficult to address all the three groups. However, it is possible to cover at least two of them. It could be effective to address the latter two segments. Interestingly, Kerin Peterson provide the following customer profile of the Daewoo brand customers: unpretentious, â€Å"traditional meaning of life†, broad age range, mainly married (649). Therefore, these customers could form the target group of the new campaign aimed at introducing the Chevrolet brand. Alternatives It is possible to suggest at least three alternatives to achieve the goal mentioned above. In the first place, it is effective to use various informational channels to make people aware of the new brand. For instance, the experience of the Chevrolet brand proved to be quite effective. They provided Daewoo cars owners with corporate letters (sent via e-m ail) which announced the changes which were taking place (Hollensen 582). Therefore, loyal buyers could learn more about the changes which were taking place in the company. However, it could be more effective to use the Internet more excessively. Not only Daewoo cars buyers should be acquainted with the Chevrolet brand. It is possible to send information about the brand to buyers of various products (other cars, or even tyres). Apart from this, it is essential to take parts in various events: exhibitions, fairs, competitions. This can help to introduce the new brand to a wide audience. It can be effective to sponsor various TV programs which have the same audience as the target group of the Daewoo brand customers. This will help to raise the awareness among loyal customers of the Daewoo brand. Besides, it can be also effective to collaborate with various companies. For instance, the Chevrolet car could be a prize for the winner of some competition held by some retailing network. Thi s could be a good way to promote the new Chevrolet brand. However, it is not enough just to announce the appearance of the new brand on the European market. It can be more effective to focus on debunking misconceptions of American cars. The information channels mentioned above could be used (the Internet, TV, sponsorship, collaboration with other companies).Advertising We will write a custom case study sample on Case Analysis: Chevrolet Europe specifically for you for only $16.05 $11/page Learn More Apart from these channels, it can be effective to start an advertising campaign with new advertisement (video, pictures, brochures) available on the Internet, on TV and in print. The major focus of the campaign will be the following message: some American cars were really ‘gas-guzzling’, but at present American cars are as economical as their European counterparts. Recommendations / Solutions Thus, the major goal is to make people acquainted with th e new brand. One of the trumps of the Chevrolet in Europe is that Europeans know little about the brand itself, but they have certain misconceptions concerning American cars. It can be effective to note that even though this misconception was true in the past, now things have changed. The advertising campaign should communicate the following messages: American cars were ‘gas-guzzling’ before the 2000s; American car producers (the Chevrolet brand in particular) now address environmental concerns; American car producers (the Chevrolet brand in particular) address issues concerning gas and financial crises; The Chevrolet brand is aware of the European customers’ needs; The Chevrolet brand strives for meeting the European customers’ needs. Admittedly, such attention to the needs of the customers will create a positive image of the company and the new brand. Negative emotions are believed to be stronger than positive ones. Therefore, information based on nega tive emotions can be more memorable and credible. Of course, it is important to ‘convert’ negative things in highly positive. Thus, it can be effective to contrast some conventional American cars with the new Chevrolet brand cars. It is also important to explain why the American manufacturer chooses the new concepts. The European customers should get the answer to the questions: Why Americans have chosen Daewoo? Can this American brand be suitable for Europeans? Besides, it is essential to make people understand that all the qualities valued in the Daewoo brand will be present in the Chevrolet brand. It is important to remember that Daewoo Matiz cars have been really popular in Europe. For instance, in 2002, more than 132,000 units were sold in Europe (Kerin Peterson 644). Therefore, it is necessary to use this popularity. It is possible to communicate the idea of high quality. Again, it is important to make customers think of American cars’ quality. It is possi ble to communicate the following message: the popular European car was approved by the American car manufacturer. Admittedly, world recognition will increase the brand’s value.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More As far as information channels are concerned, it is possible to make the major focus on the Internet which has become one of the central information channel. People are extensively using the Internet which is often associated with innovations and progressiveness. This is a very good channel to introduce the new modern car brand. Hollensen, Svend. Global Marketing: A Decision-Oriented Approach. Harlow, Essex: Pearson Education, 2007. Kerin, Roger and Robert Peterson. Strategic Marketing Problems: Cases and Comments. Lebanon, Indiana: Prentice Hall, 2009.

Medieval Clothing Styles by Region and Period

Medieval Clothing Styles by Region and Period In Europe,  Ã¢â‚¬â€¹medieval clothing varied according to the time frame as well as the region. Here are some societies (and segments of society) whose clothing styles are especially evocative of their cultures. Clothing of Late Antiquity, 3rd- to 7th-Century Europe Traditional Roman garb consisted largely of simple, single pieces of fabric that were carefully wrapped to cover the body. As the Western Roman Empire declined, fashions were influenced by the sturdy, protective garments of Barbarian peoples. The result was a synthesis of trousers and sleeved shirts with cloaks, stolas, and palliums. Medieval clothing would evolve from  late antique garments and styles. Byzantine Fashions, 4th- to 15th-Century Eastern Roman Empire People of the  Ã¢â‚¬â€¹Byzantine Empire inherited many of the traditions of Rome, but fashion was also influenced by the styles of the East. They abandoned wrapped garments for long-sleeved, flowing tunicas and dalmaticas that often fell to the floor. Thanks to Constantinoples standing as a center of trade, luxurious fabrics like silk and cotton were available to the richer Byzantines. Fashions for the elite changed frequently over the centuries, but the essential elements of costume remained fairly consistent. The extreme luxury of Byzantine fashions served as a counterpoint to most European medieval clothing. Viking Apparel, 8th- to 11th-Century Scandinavia and Britain Scandinavian and Germanic peoples in northern Europe dressed for warmth and utility. Men wore trousers, shirts with tight-fitting sleeves, capes, and hats. They often wore leg wraps around their calves and simple shoes or boots of leather. Women wore layers of tunics: linen under woolen overtunics, sometimes kept in place at the shoulders with decorative brooches. Viking clothing was often decorated with embroidery or braid. Aside from the tunic (which was also worn in Late Antiquity), most Viking garb had little influence on later European medieval clothing. European Peasant Dress, 8th- to 15th-Century Europe and Britain While the fashions of the upper classes were changing with the decade, peasants and laborers wore useful, modest garments that varied little over the centuries. Their outfits revolved around a simple yet versatile tunic - longer for women than for men - and were usually somewhat dull in color. High Medieval Fashion of the Nobility, 12th- to 14th-Century Europe and Britain For most of the early Middle Ages, the clothing worn by men and women of the nobility shared a basic pattern with that worn by the working classes, but was generally made of finer fabric, in bolder and brighter colors, and at times with additional decoration. In the late 12th and 13th century, to this plain style was added a surcoat, probably influenced by the tabard worn by crusading knights over their armor. It wasnt until the mid-14th century that designs really began to change noticeably, becoming more tailored and increasingly elaborate. It is the style of the nobility in the high Middle Ages that most people would recognize as medieval clothing. Italian Renaissance Style, 15th- to 17th-Century Italy Throughout the Middle Ages, but especially in the later Middle Ages, Italian cities such as Venice, Florence, Genoa, and Milan flourished as a result of international commerce. Families grew wealthy trading in spices, rare foods, jewels, furs, precious metals and, of course, cloth. Some of the finest and most sought-after fabrics were produced in Italy, and the extensive disposable income enjoyed by the Italian upper classes was spent lavishly on more and more ostentatious outfits. As costume evolved from medieval clothing to Renaissance fashion, the outfits were captured by artists who painted the portraits of their patrons as had not been done in earlier times. Sources Piponnier, Francoise, and Perrine Mane, Dress in the Middle Ages. Yale University Press, 1997, 167 pp. Kà ¶hler, Carl, A History of Costume. George G. Harrap and Company, Limited, 1928; reprinted by Dover; 464 pp. Norris, Herbert, Medieval Costume and Fashion. J.M. Dent and Sons, Ltd., London, 1927; reprinted by Dover; 485 pp. Jesch, Judith, Women in the Viking Age. Boydell Press, 1991, 248 pp. Houston, Mary G., Medieval Costume in England and France: The 13th, 14th and 15th Centuries. Adam and Charles Black, London, 1939; reprinted by Dover; 226 pp.

General Gordon of Khartoum Essay Example | Topics and Well Written Essays - 2000 words

General Gordon of Khartoum - Essay Example The Arab and African merchants handled the inland trade of commodities and slaves. After the abolition of the slave trade by the British in 1807, they started patrolling the coasts, seizing other countries’ slave ships. Within the last twenty years of the 19th century, rivalries and conflicts in Europe started affecting individuals in Africa directly. Over the last years of the 19th century (1880’s), the European powers shared African territories among themselves without the consent or will of the people living there. They had partial understanding of the land they had acquired (BBC 2013, p1). Political rivalry, commercial greed, and territorial ambition all instigated the European scramble for Africa. This climaxed in the Africa’s partition during the 1884-5 Berlin Conference. The whole process that is the partitioning of Africa became famously identified as the scramble for Africa. In the last half of the 19th century, the disjointed patchwork of trading coloni es, understandings, protectorates, and alliances yielded to sweeping transformations enforced by the Europeans. The French and the British were determined to make things right and institute a clear administrative hierarchy composed of the Europeans (at the top) and Africans (at the bottom) (BBC 2013, p1). On the other hand, a number of the oldest trading countries in Europe left Africa and the other set of players emerged. The Danes and the Dutch abandoned the continent while Belgium, Italy, and Germany moved into the continent. Elsewhere the mineral riches of Africa dazzled and fixated European adventures. However, casual commercial connections were replaced by methodical control and exploitation. At the beginning of the 19th century, the European hold of the African geography was restricted mainly to the coastal regions. However, before the end of the century, Europeans were spanning the continent with roads and railways. Now it was easy to take control of the continent both comme rcially and politically (BBC 2013, p1). The Scramble for Africa â€Å"had the effect of defusing and displacing tensions between the European powers in Europe, but eventually the tradeoffs and alliances could not disguise the fact that Imperial Germany was on a collision course with Britain and France† (BBC 2013, p1). For the first time, the African people found themselves pulled into conflicts, which had its sources in London and Berlin war rooms. The moral bravado of the European powers, purportedly representing reconciliation and order, civilization, and wisdom, soon broke into the destruction, death, and chaos of World War I (BBC 2013, p1). It is important to note that, in Africa, the Europeans were strangers but by aggression, settlement, and trade they became by different levels part of the inside (Connah 2004, p175). General Charles George Gordon’s Experience in Khartoum Sudan In the year 1882, Mohamed Ahmed (also referred to himself as Messiah or Mahdi) invited all the true believers to join in the holy war against Christians. Most people especially wild tribesman heeded to his call, and in the following, he conquered an army of close to eleven thousand Egyptians and English that had tried to subdue the revolt. England was forced to leave the province. However, thousands of Europeans who had sought asylum in Khartoum and other towns had to be rescued from their

Social Contract Theory of John Locke Essay Example | Topics and Well Written Essays - 750 words

Social Contract Theory of John Locke - Essay Example It works in a way so that no one can deny that a rule is unjust because the rules are made when all members of the society agree to them. John Locke, one of the greatest eighteenth century theorists, also put forward the idea of natural rights and property, which formed the basis for his social contract theory. However, this is opposed to the central idea of egalitarianism – all people have an equal right and claim on the resources of the society. The social contract theory negates this concept and relies solely on individual rights rather than communal rights. Also, some perceive this negatively and argue that Locke’s studies tend to be more conservative in nature compared to other theorists of the social contract theory and included only the males and the educated and propertied class of the society (Cohen, 1986). Pollock (2006) explains that the Lockean ‘contract’ is one where individuals give up the freedom to aggress against others in return for their own safety. The government or any law-enforcing authority rests upon the principles of quid pro quo which means that we give the government the power to protect us, in full recognition of the fact that this power may be used against us. However, this ‘contract’ with the government comes with a set of principles. Locke rejects the notion of an unconditional duty of obedience: ‘For him the legitimacy of political authority depends upon the end for which it was instituted, namely, the preservation of the natural rights to life, liberty, and estate. If these rights are infringed, the trust between the community and the magistrate (government) is canceled, and the people have a right to appeal to heaven (revolution) to establish a new legislative body.’ (Gray, 1999). Therefore, Lockean version of the social c ontract theory allows the members of the society to initiate a revolution if the social contract’s

Benefits Of A Fixed Term Deposit Account Marketing Essay

Benefits Of A Fixed Term Deposit Account Marketing Essay The purpose of this document is to propose a solution in order to increase the customer term deposit balances by 20. This brief contains an about the company section, marketing objective, the campaign objective, who are the target audience of such a product, explanation of the product, how the product can be distributed, our competition, USP, key messages, deliverables, timing and budget. About the company Customers choice bank was set up in 1990. Our vision is to become one of the best banks compared to other local banks in Malta. We are dedicated to giving an efficient and excellent service to our customers by helping them discover the best solutions to their financial requirements. Our bank offers products such as home loans, personal loans, internet banking, deposit accounts, financial planning, corporate financial services, life assurances, retirement plan and more. Therefore we target people who are personal and also those who have a business. We already succeeded in a campaign before which was about internet banking and our aim was to attract 10% of our existing customers to start using internet banking. We are looking forward to succeed in other future campaigns. Marketing objective To increase customer term deposit balances by 20% in 3 months. The campaign objective The campaign must: 1. Create impact, and raise awareness of the bank as a term deposit provider. 2. Promote the benefits of the term-deposit product. 3. Educate the customers as to the benefits of the maturity of the term deposit. 4. Provide 5,000 leads for sales consultants to contact regarding this product. 5. Result in 2,000 term deposit sales which is an increase of 20% in customer term deposits. Target audience The customers we should be targeting are both female and male, aged over 18 years. They should have at least à ¢Ã¢â‚¬Å¡Ã‚ ¬1000 to open the term deposit account. Personal customers who have a long term surplus liquidity may want to benefit from the interest rates of this term deposit product. The Product à ¢Ã¢â‚¬Å¡Ã‚ ¬1000 à ¢Ã¢â‚¬Å¡Ã‚ ¬4999 à ¢Ã¢â‚¬Å¡Ã‚ ¬5000 à ¢Ã¢â‚¬Å¡Ã‚ ¬24999 à ¢Ã¢â‚¬Å¡Ã‚ ¬25000+ 2 years 3% p.a 4.15% p.a 4.30% p.a 3 years 3.10% p.a 4.40% p.a 4.60% p.a 4 years 3.30% p.a 4.60% p.a 4.80% p.a 5 years 4.20% p.a 5.10% p.a 5.20% p.a 6 years 4.50% p.a 5.30% p.a 5.50% p.a 7 years 4.80% p.a 5.50% p.a 6.00% p.a 8 years 5% p.a 6.00% p.a 6.50% p.a 9 years 5.50% p.a 6.50% p.a 7.00% p,a 10 years 6% p.a 7.00% p.a 7.50% p.aWe are offering a fixed term deposit product named Customers Choice Term Deposit that its interest rate is better than all of our competitors fixed term deposit interest rates. With a term deposit, a customer can invest his or her surplus liquidity in this account in order to gain interest upon maturity which depends according to how much money the client invested in it and for how many years the client chooses to put them for. The interest rate gets higher, the longer the client chooses to invest it for and the more there is money invested in it. This product should be only offered to people of 18 years or older with a surplus of à ¢Ã¢â‚¬Å¡Ã‚ ¬1000 or more. Below, one can see our proposed fixed term deposit product: A customer may choose from a fixed term between 2 years and 10 years and will receive an interest on his/her money invested according to the amount of money invested. Benefits of a fixed term-deposit account: A customer will be able to earn a higher interest rate from a term-deposit account than from the usual savings account. Less risky than investing in property and/or shares. No fees are involved if the customer breaks the term. Compound interest can be gained. Features of a fixed term-deposit account: The customer applying for a term-deposit account must be at least 18 years of age. The minimum requirement is à ¢Ã¢â‚¬Å¡Ã‚ ¬1000. There is no maximum limit. Interest will be gained when the term deposit account matures or paid annually into a savings account. Terms and conditions (see Appendix 1). Distribution This product can be purchased from a branch network, through a third party broker, via telephone directly from the provider or via internet by applying from the banks website. The competition We have 10 competitors which are APS bank, Banif Bank, Bank of Valletta, FIM Bank, HSBC, Lombard, Mediterranean bank, Nemea bank, FCM bank and IIG bank. By comparing our proposed product to similar products offered by other organisations (see Appendix 2), one can see that our product was made to be better than our competitors similar products. APS bank is offering a range of fixed time periods of 1month, 3 months, 6 months, 1 year, 2 years, 3 years, 4 years and 5 years. Banif bank is offering a 3-Year Flexi Term deposit account that  gives the customer the interest rate of 3.15% per annum for a 3-year term while the customers can still withdraw the funds before the maturity day. Bank of Valletta is offering a range of 1 month, 3 months, 6 months, 1 year, 2 years, 3 years, 4 years and 5 years fixed term deposit account for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬200 into the fixed term deposit account. FIM bank is offering a fixed term deposit account periods of 6 months, 1 year, 2 years and 3 years for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬25000. HSBC bank is offering a fixed term deposit account period of 7 days, 1month, 3 months, 6 months, 9 months, 1 year, 2 years, 3 years, 4 years and 5 years for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬1000. Lombard bank is offering a fixed term deposit account of 1 month, 2 months, 3 months, 6 months, 9 months, 1 year, 2 years and 3 years for customers with a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬10000. Lombard bank also offers the 5 Xtra and 7 Xtra fixed term deposit accounts which are a 5 year term and 7 year term fixed term deposit accounts respectively. Mediterranean bank is offering a 1 month, 3 months, 6 months, 9 months, 1 year, 2 years, 3 years, 4 years and 5 years fixed term deposit accounts for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬5000. Nemea bank is offering a 3 months, 6 months, 1 year, 18 months, 2 years, 3 years or 5 years fixed deposit account for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬10000. FCM bank is offering a 3 months, 6 months, 1 year, 2 years, 3 years, 4 years or 5 year fixed term deposit account for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬2000. IIG bank is offering a 3 year term deposit account with an interest rate of 4.65% payable or compounded quarterly, half yearly or annually for customers who make a minimum deposit of à ¢Ã¢â‚¬Å¡Ã‚ ¬25000. USP Our fixed term deposit account has the best interest rates in the whole market. Together with this account, we are offering a free credit card, a free debit card and the opportunity to use internet banking for free to customers so that customers can check the bank accounts that they have with us. Key messages The product has attractive interest rates. The product is easy to attain It is a product that many clients require but many have not yet bought. Overall the product offering should be seen as being a quality product that is customer-focused and therefore giving a good return rate for the deposits that customers put in their fixed term deposit account, which is all offered by a name that a customer can trust. Deliverables We require a promotional campaign which is to include branch advertising, newspaper advertising, direct mail and PR. You are expected to deliver the following: A strong consumer message 2 posters to use as in branch displays 1200 A5 flyers to be distributed in peoples homes around the banks area A newspaper advertisement to use in the national press for 3 months A fulfillment pack consisting of a product brochure, terms and conditions and an application form. Television advertisement A mailing pack including a brochure, terms and conditions and an application form for mailing existing clients of the organisation. Extra brochures for new customers in branches who are interested in similar products. Recommendations for PR activity. Timing The marketing campaign will be running from the beginning of March till the end of May. The design of the newspaper, posters, brochures and flyers takes 3 days to finish and it will begin on the 1st of March and end on the 3rd of march. The design of the television advert and the billboard advert will take 4 days to be completed and it will begin on the 1st of March and end on the 4th of March. The printing of the posters, brochures and flyers will only take one day and therefore the printing will begin from the 4th of March till the 5th of March. The posters can be set up in the in-branch displays from 6th March till the 31st of May. The flyers could start to be distributed in homes on the 6th of March while the brochures could start to be put together with the terms and conditions and the application forms to use them as mailing and fulfillment packs. The newspaper advert could be shown from the 4th of March onwards every Sunday for 3 months (that is for 24 days). The billboard could be set up on the 5th of March till the 28th of May (that is for 84 days since every b illboard can be rented for 28 days). The television advert will be shown every Saturday and Sunday for three months starting on the 5th of March and ending on the 31st of May. All bus advertisements can be set up on the 1st day of March till the 31st of May. Budget The budget is à ¢Ã¢â‚¬Å¡Ã‚ ¬45000. The budget is divided between the campaign budget and the marketing agency fee. The campaign budget is à ¢Ã¢â‚¬Å¡Ã‚ ¬34265.03 and the marketing agency fee is à ¢Ã¢â‚¬Å¡Ã‚ ¬6046.77 for a total of à ¢Ã¢â‚¬Å¡Ã‚ ¬40311.8. [see Appendix 3 and 4]

Assembly Line Essay

Raul Contreras History 18 November 18, 2009 Assembly line From the beginning of times, most markets and products have been targeted to the bourgeoisie and/or anyone who could easily afford these products. But in the early 1900’s, an individual named Henry Ford, decided to change this idea and dared society to work for the success of the proletariat and the lowering of costs. Henry Ford, along with other individuals, created the highly praised â€Å"moving assembly line† and started the mind change in the targeting of markets.The assembly line was a way in building a final product using various people that would build particular parts, and then would assemble them together as a whole; this was a success and revolutionized the world of manufacturing. Although many opposed to this idea in the early stages, and many independent builders suffered from this method of building, the assembly line was one the best things that could have happened to the U. S. because it lowered c osts of products, completed products faster, helped middle class people succeed and helped the U.S. economy grow in many different areas of economical and business productivity. Meryl Davids, journalist of the Journal of Business Strategy stated that â€Å"the conveyer-belt system was not only a marvelous way to save workers' precious time, but, in one of the great business decisions ever, it was also a way to decrease expenses and prices, thereby increasing demand among the middle class†. The idea of working together to build a product faster and in a more efficient way was something that had gone through many minds at the time.But using the conveyor belt system along with the assembly line method of work to speed the work process, was not only something that was ingenious, but was one of the greatest ideas that any entrepreneur could have had at that time. Putting the assembly line in action, and specifically assigning each person to do a specific job, broke the ideal of a â€Å"one person job† task (a job in which one person only would start and finish a product), and presented the idea of working in cooperation with brought efficiency and speed that businesses needed to grow in a massive way.Ford’s philosophy was simple, mass production requires mass consumption, and mass consumption requires more products. This philosophy, along with the ideal of providing to the middle class clientele, was the beginning breakthrough of the assembly line and the breakthrough of affordability to middle class consumers. In the early 1900’s, as today, people were looking for affordability and a better way of living. So productivity for businesses, meaning more sales and more costumers was crucial for business’ growth, but most important, it was growth for workers, because this meant more work and more payment for the time worked.According to Timothy Taylor, 1996, â€Å"In 1905, there were more than 50 companies each year trying to break in to the automobile business†. But as these companies were going bankrupt or were barely making it in because of hard competition and focus to the wealthy only, Ford changed the direction of the demand in business and sold affordable cars to middle class people. His idea of the assembly line, and the way it would decrease costs, allowed Ford to focus on the middle class clientele, and allowed cars to be sold for lower prices to working class people.The Model A, (first car produced) mainly called â€Å"the everyman car,† took ten workmen to build in a converted wagon factory in Detroit, and was a success to the working class because of its affordability and good looks, which was new to the middle class clientele. In 1901, and in the next fifteen months to come, 1,700 Model A's were sold making it very popular to the middle class and its buyers. But as this progressed to sell, the Ford Company decided to keep improving the car, and after vast improvements, the first Model T came out of the factory in 1908.Its cost was $850 and compared to others, the affordable price and the demand of this product, produced 10,660 sales that year, and beat other car companies even though it was only the first year of this model in the market. As this was a popular vehicle, this model was mainly focused in the affordability and time it could be produced. Along with the idea of faster productivity and affordability, another great idea that Mr. Ford had was that if everyone earned a decent wage, and he produced more cars in less time at an affordable price, then everyone in the country would buy his cars.Focusing on the middle class clientele, their affordability, and his own workers to buy his own products, he decided to raise the workers wages from $2. 50 to $5. 00 overnight, virtually making him a hero to all middle class workers, because he gave the working class an open door of opportunities to grow and buy. In Henry Ford's times, pay was presumably highly significa nt for job satisfaction, and people did not mind working at the assembly line if they were well paid.This was an excellent business tactic, because this triggered his workers, and other middle class people, to buy his cars. The affordability of these, and the massive demand the Model T (final mastered product), made the Ford Company massively grow in a matter of years, and helped the U. S. economy raise in an enormous way. The demand among the middle class, and affordability of products, were in fact one of the causes that drove the economy to grow in the early 1900’s, and made the assembly line successful.As business was growing, more factory workers were needed which meant that more cars were being sold and the economy rose. By 1914, 3,000 people were working in auto plants in Detroit, but amazingly by 1919, that number had increased to 75,000. According to Crews, 1999, â€Å"Ford built 308,162 cars in 1914, which exceeded the number produced by all the other automobile ma nufacturers†. And just to have an idea of the demand of this product, the 1913 Model T (after being revised from model A to S), grew from 78,000 to 248,000 vehicle sold per year in one year only.The massive growth of these not only demanded more vehicles to be made, but also caused more people to buy which benefited the economy. The growth of the â€Å"assembly line,† and the success of Ford’s ideals and of vehicles being sold to middle class people, attracted other companies to do the same, producing a massive turnaround in the industrial revolution and growth goods in many different areas. Companies like General Motors or Cadillac adopted the assembly line method of building, and decided to raise wages to workers so they could imitate Ford’s plan.The assembly line not only benefitted the work force, but also the country in many different ways. Not only this opened the eyes that cars were not meant only for the rich only, but also cars were for the ones t hat actually built these, and other middle class social groups who could afford them. The assembly line, Fords ideals of progress, and the way of how he decided to make a company work faster and more efficient, not only benefited the business world on its own, but also helped the US and middle class workers to raise themselves to a better life.The assembly line method, along with the conveyer-belt system, was not only a magnificent system to combine, but it also increased productivity and speed of work in a massive way. Other businesses that adopted this method of working saw the benefit that this had caused, and joined the pack in finishing a product faster, and with less cost. The assembly line, and the opportunities that this brought along, opened many doors to the proletariat, and helped them progress to a better life in a matter of a few years.Without middle class people not progressing, many new companies would not have been built, and many benefits of this would have not been found. Due to the cut of costs, demand of products because of its prices and quality, and more people being able to afford these, the assembly line helped the US form a stronger capital economic market. Furthermore opening many companies eyes to follow this method of working, producing more work, but most important, more spending and more buying. Resources: Crews, Ed. Henry Ford's Model T: The Car that Started it All.New York: Farrar, Straus, and Giroux, 1999. Davids, Meryl. â€Å"Henry Ford (1863-1947): Loving the Line. †Ã‚  Journal of Business Strategy  (Sept 1999):  ITEM99270012. Expanded Academic ASAP. Gale. Chaffey College. 23 Nov. 2009   . Engstrom, Tomas,  Dan Jonsson,  and  Lars Medbo. â€Å"Production model discourse and experiences from the Swedish automotive industry. †Ã‚  International Journal of Operations & Production Management  16. n2  (Feb 1996):  141(18). Expanded Academic ASAP. Gale. Chaffey College. 24 Nov. 009   . Taylor, Timot hy. A history of the U. S. economy in the 20th Century. Springfield, VA: The Teaching Company, 1996. Williams, Karel,  Colin Haslam,  John (American clergyman) Williams,  Andy Adcroft,  and  Sukhdev Johal. â€Å"The myth of the line: Ford's production of the model T at Highland Park, 1909-16. †Ã‚  Business History  35. n3  (July 1993):  66(22). Expanded Academic ASAP. Gale. Chaffey College. 24 Nov. 2009   http://find. galegroup. com/itx/start. do? prodId=EAIM. ——————————————– 1 ]. Taylor, Timothy. A history of the U. S. economy in the 20th Century, 1996 [ 2 ]. Crews, Ed. Henry Ford's Model T: The Car that Started it All. New York: Farrar, Straus, and Giroux, 1999. [ 3 ]. Engstrom, Tomas,   â€Å"Production model discourse and experiences from the Swedish automotive industry (Feb 1996):   [ 4 ]. Crews, Ed. Henry Ford's Model T: The Car that Started it All. New York: Farrar, Straus, and Giroux, 1999 [ 5 ]. Crews, Ed. Henry Ford's Model T: The Car that Started it All. New York: Farrar, Straus, and Giroux, 1999

Prophecy and Suicide in Oedipus Rex - 682 Words

Galileo Galilei is a man whose unwavering pursuit of the truth in a time of dogmatism and theocratic conformity, has cemented his legacy for over four centuries. His discoveries have been a stellar paradigm for today’s scientific community. When he published Dialogue Concerning the Two Chief World Systems, proclaiming heliocentrism - Copernicus’ theory that the planets revolved around a stationary sun - was the undisputed truth, he was tried by the Inquisition, which found him vehemently suspect of heresy. He was sentenced to house arrest ‘unto death’. Though the veracity of his claims was later confirmed, this demonstrates that knowledge is a burden, for Galileo’s insight led to his persecution. As Ralph Waldo Emerson once said, â€Å"Knowledge is knowing that we cannot know.† This theory also applies to the case of Oedipus Rex, where his knowledge of the oracle proves hazardous instead of rewarding. Similar to Galileo, though Oedipus’ insight is true, it encumbers the bearer. Oedipus’ knowledge of the prophecy is more so a burden than a benefit, because it led to his wife, Jocasta’s suicide and his all-consuming guilt. Oedipus is the cause, albeit indirectly, of Jocasta’s death. He did not obey her warning. She knew the nature of their incestuous relationship and exhorted him against speaking to the messenger and shepherd; the truth would ultimately threaten their marriage. Her problem was not with the misdeed - it was with Oedipus’ awareness, for she assured him, â€Å"†Have noShow MoreRelated The Oedipus Complex in Oedipus Rex Essay732 Words   |  3 PagesThe Oedipus Complex in Oedipus Rex Thousands of years after Sophocles wrote the story of Oedipus Rex; psychologists named a complex after the behavioral characteristics of Oedipus. For many years psychologists have called a son having a sexual attraction toward his mother the Oedipus Complex. It is common belief that Oedipus Rex did not actually suffer from the Oedipus Complex. The basic support for this theory can be found through Oedipus inherent fear of the prophecy placed upon him,Read MoreOedipus: The Scapegoat or The Murderer?1359 Words   |  6 PagesIn the Sophocles play, â€Å"Oedipus Rex,† discrepancy between whether Oedipus is the main culprit for murdering King Laius or if Oedipus has become the scapegoat for the cause of the city’s plague that took many lives. The murder of King Laius strikes the interest of many readers and therefore creating the discussion of who would be a culprit for the crime. One side of the argument shows the Greek Gods set a curse upon Oedipus making his destiny one of wrongful conviction for a murderous crime. On theRead MoreComparison Between Oedipus Rex and Street Car Named Desire1268 Words   |  6 Pages‘Oedipus Rex’ and ‘Streetcar’       | Similarities | Contrasts | Clever Points | Actions / Events | ï‚ ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Both ‘Oedipus Rex’ and ‘A Streetcar Named Desire’ have scenes where a character’s past is revealed, whether it is to other characters or to the audience (e.g. Oedipus’ parentage or Blanche’s past). This shows an underlying tone that they cannot fully escape their past, whether it is an eventual surfacing (in A Streetcar Named Desire) or an abrupt revelation (in Oedipus Rex). This is linkedRead MoreOedipus Rex Essay749 Words   |  3 PagesIn Oedipus Rex, Sophocles explores the conflict between a man’s intellectual reasoning and the universe beyond his grasp. This may seem like a generalization, but the play’s minor conflicts are arguably derivatives of the main struggle. 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Identifying Women At Risk For Postpartum Depression

Summary Introduction Unfortunately, some mothers have the ill-fated experience of going through postpartum depression after the delivery of their newborn. In its most severe form, the mother may experience suicidal thoughts or the inability to provide care for their newborn baby. In Dennis, Janssen, and Stinger (2004) article, â€Å"Identifying Women at Risk for Postpartum Depression in the Immediate Postpartum Period,† they were able to develop a predictive model to be utilized as a screening tool to determine women who were more susceptible. Significance of the Problem Postpartum depression is a significant problem as it is one of the leading causes of maternal morbidity. Developing a screening tool to address the issue early can provide the necessary interventions to avoid further undesirable problems down the road. As we know, early detection is key in prevention. Developing questionnaires that can identify multiple risk factors can help better identify women who are more likely to be at risk. The following study addresses the following risk factors in the categories of socio demographics, biological, pregnancy related factors, life stressors, social support, obstetric, and maternal adjustment. Critique of Article Problem The purpose of this study was to develop a predictive model that takes into account a number of risks factors that can also assist in identifying symptoms associated with depression during the first week period of postpartum. This would establish aShow MoreRelatedPostpartum Depression : Symptoms And Symptoms Essay1700 Words   |  7 Pageswell as many other countries and cultures, postpartum depression is prevalent, but many times overlooked or not diagnosed. Postpartum depression is a â€Å"mood disorder that occurs with alarming frequency with documented prevalence of 10% to 15% during the first 3 months after delivery† (Horowitz, et. al, 2013, p. 287). Throughout hospitals, nurses are being educated about postpartum depression, which allows them to educate patients on what postpartum depression is and how to recognize the signs. If unrecognizedRead MoreUsing Short Term Group Psychotherapy As An Evidence Based Intervention For First Time Mothers At Risk For Postpartum Depr ession1375 Words   |  6 PagesPsychotherapy as an Evidence-Based Intervention for First-Time Mothers at Risk for Postpartum Depression Authors: Richard A. Pessagno, DNP, RN, APN-C, CGP, and Diane Hunker, PhD, MBA, RN As Published in: Perspectives in Psychiatric Care ISSN 0031-5990, a journal for advanced psychiatric nursing. The problem this article looks at is postpartum depression, specifically with first-time mothers at risk. First time mothers may have a greater risk because of their expectations coupled with lack of experience. FirstRead MorePostpartum Depression : Symptoms And Treatments Essay1101 Words   |  5 PagesDepression Postpartum in United States According to Merriam Webster Dictionary, depression is â€Å"a psychoneurotic or psychotic disorder marked especially by sadness, inactivity, difficulty in thinking and concentration, a significant increase or decrease in appetite and time spent sleeping, feelings of dejection and hopelessness, and sometimes suicidal tendencies.† According to the definition of the fourth version of the Diagnostic and Statistical Manual of Mental Disorders (DSM-IV), postpartum depressionRead MoreDepression And Postpartum Depression1720 Words   |  7 Pagesare all symptoms of postpartum depression. Postpartum depression is a severe mental disorder that some time will occur after giving birth or after being pregnant. According to research postpartum depression usually will occur within a year after giving birth. According to the Centers for Disease Control, 11 to 20% of women who give birth each year have postpartum depression symptoms. ). Although researchers have not been able to determine one main cause of postpartum depression, they have been ableRead MoreAnalysis Of The Article Maternal Postpartum Depressive Symptoms And Infant Externalizing And Internal Behaviors 1395 Words   |  6 PagesIn the article â€Å"Maternal postpartum depressive symptoms and infant externalizing and internal behaviors† a study was conducted using 247 mothers to examine the relationship between the mothers PPD symptoms at 8 weeks and the infant’s externalizing and internalizing behaviors at 12 months. The authors and conductors of this study believe that maternal PPD symptoms influences a 12 month-old infant’s behaviors greatly which can lead to other problems with mental health and social and cognitive issuesRead MoreThe Predictors Of Postpartum Depression1227 Words   |  5 PagesPREDICTORS OF POSTPARTUM DEPRESSION Predictors of Postpartum Depression Angela Woods NR439 Evidence Based Practice Professor Jeanie Bachand Chamberlain College of Nursing October, 08,2017 Introduction In today’s society some women are reluctant about starting a family. These women aren’t just looking at the financial obligations that accompany parenting but many are looking at the physical and emotional changes that some women endure during the postpartum period. There is reluctanceRead MoreThe Postpartum Depression ( Ppd )1466 Words   |  6 PagesPostpartum depression (PPD) is a condition diagnosed in birth mothers upon returning home from the hospital after giving birth and feeling adrift. Symptoms may include depressed mood or severe mood swings from the first few weeks, to up to six months after birth. While hormonal changes is just one of the many factors that contribute to PPD, sleep deprivation, lifestyle, and environment may also affect any new parent (Smith, Segal, 2016). Although our knowledge about PPD has greatly advanced inRead MoreThe Effects Of Postpartum Depression On A Woman s Mood1307 Words   |  6 Pagescauses of postpartum depression are unk nown. Changes in hormone levels during and after pregnancy may affect a woman’s mood. Many non-hormonal factors may also affect mood during this period; Change in your body from pregnancy and delivery, changes in work and social relationships, having less time and freedom for yourself, lack of sleep, and worries about your ability to be a good mother (Postpartum depression, n.d.)†. Romm states that becoming a mother can be overwhelming, and few women are fullyRead MoreDuring Clinical, I Had The Opportunity Of Working With1734 Words   |  7 Pagesmyself with my nurse in charge she was a little receptive to care. She was showing emotion of sadness, loneliness and little bonding connection with the baby i.e. less skin to skin contact which is essential right after birth of baby. Normally, on postpartum unit, you’d observe a lot of mother holding, bonding and observing and asking questions and addressing concerns. Once the baby arrives, the mother begins learning t o respond to the baby s cues to fulfill his many needs. As the mother provides careRead MoreThe Role Of Literature Of Maternal Depression During Prenatal Stages1110 Words   |  5 Pages Evaluating the Relationship of Literature of Maternal Depression during Prenatal Stages. Depression can occur at any time. We often hear talk of postpartum depression or the baby blues, which occurs shortly after the birth of a baby. Though we rarely discuss depression that occurs during pregnancy or prenatal depression. There are estimates that as many as 70% of women will experience symptoms of depression during pregnancy, making it a widespread concern. However, these depressive symptoms are